Variation 3 of 4 · promising

v3 — Soft Minimal

The grown-up choice. Off-white paper backgrounds, Fraunces serif at light weights, generous breathing room, smaller flowers. Pink reserved as accent, not bg. Pill buttons in ink-black for the assured tone of a fashion-meets-wellness app.

Design philosophy: the flower doesn't fill the screen — it sits in a generous void. Restraint is the brand. Type does the emotional work, not color. The user feels mature, not infantilized. Best for women who want the app to feel like a curated wellness brand, not a sticker book. Closest neighbors: Cosmoss, Glossier, Notion Calendar.

Color palette

pink
#E8A4B4
pink-soft
#F7DDE3
sage
#B7CDB1
rouge-soft
#C97A6E
paper
#FCFAF8
paper-2
#F5F1ED
line
#E8E1DC
ink-soft
#847A77
ink
#322B29

Type scale — Fraunces + Inter

Display in Fraunces light/italic. Body in Inter regular. Sentence case throughout. No all-caps. No bold display weights.

Hero-numeral
140pt Fraunces 300
30
Display
40pt Fraunces 300
She held on.
Italic display
32pt Fraunces 300 italic
a small mercy
Title
28pt Fraunces 300
Today
Body
15pt Inter 400
42 of 60 minutes of rot used today.
Label
13pt Inter 500
Bloom time
Caption
12pt Inter 400
= $0.58 / week
Micro
11pt Inter 400
Subscription auto-renews. Cancel anytime in Settings.

Key screens · 20 mocked

9:41● ●●
Meet your flower.
She'll bloom when you put your phone down. Wilt when you don't.
Start
S01 — Onboarding · Welcome
9:41● ●●

When do you scroll the most?

🌙 In bed at night
☀️ First thing in the morning
😩 When I'm stressed
🍴 During meals
🤷‍♀️ All day, honestly
S02 — Onboarding · Quiz Q2
9:41● ●●

Growing your bloom plan…

Personalizing for bedtime doomscrolling
✓
Setting rot cap to 1hr
✓
Scheduling Bedtime Bloom 10pm–12am
✓
Pairing you with the Rose
·
Calculating reclaimed time…
S03 — Onboarding · Building plan
9:41● ●●
Today
23 days
Bloom time
2:14
42 of 60 min rot
Next bloom
Bedtime · in 3h 42m
→
Share her
+ Bloom now
Today
Garden
Me
S04 — Home · Bloom state
9:41● ●●
Today
23 days
Rot today
56m
She's struggling. 4 min left.
Save her
Start Bedtime Bloom early
→
Bloom now
Edit goal
Today
Garden
Me
S05 — Home · Wilt2
9:41● ●●
Today
streak ended
Today's flower wilted. Tomorrow's a fresh start.
Rot today
2:47
279% of goal · she gave up
Tomorrow
Bedtime Bloom 10pm
→
Adjust goal
Try again
Today
Garden
Me
S06 — Home · Doom
7:24
Monday, May 11
🌹
Bloomscrollnow
Yesterday bloomed.
Day 23 streak.
M
Messages7:12
Maya
are you still asleep girl
S07 — Morning Push (lock)
9:41● ●●
×

Reclaim 365 hours
from your phone.

Maya's flower has been blooming for 23 nights.
Weekly
7-day free trial
$3.99
/ week
Annual Save 85%
7-day free trial
$29.99
$0.58 / week
Start free trial
No payment due today
Auto-renews. Cancel in Settings.
S08 — Paywall
9:41● ●●
×

This offer disappears
in 5 minutes.

After this, $19.99 is gone for good. You'll only see the full price.
04:47
Until offer expires forever
$29.99 / year
$19.99
33% off · once
Take $19.99 / year
Lose this offer
S09 — Abandonment paywall
11:14● ●●
×
Breathe in…

Breathe with her.

Instagram is closed during Bedtime Bloom · ends in 1h 14m
I'm proud of you
Just 5 minutes
Emergency unlock
S10 — Block · Breathing
11:14● ●●
×

You're allowed to rest.

TikTok is closed during Bedtime Bloom · ends in 1h 14m
I needed to hear that
Just 5 minutes
Emergency unlock
S11 — Block · Affirmation
11:14● ●●
⚠️

Type this to unlock

she will wilt
she will wi_
Unlock anyway
← Nevermind, stay blocked
S12 — Emergency unlock
9:41● ●●

Garden

23 days
May 2026
🔒
🔒
🔒
🔒
🔒
🔒
🔒
🔒
🔒
🔒
See every day she's bloomed→
Today
Garden
Me
S13 — Garden · Free (locked)
9:41● ●●

Garden

23 days
May 2026 · 23 of 31 bloomed
Today · May 11
Bloomed · 42 min rot used (28% under goal) · Top app: Instagram
Today
Garden
Me
S14 — Garden · Paid
7:25● ●●
×
days bloomed
30
a small mercy,
thirty days in a row.
Share her
Keep going
S15 — Streak Milestone · Day 30
9:41● ●●
Cancel

New Bloom Block

Save
Preset
Bedtime
Morning
Work hours
Weekend reset
Mealtimes
+ Custom
Time
Start10:00 PM
End12:00 AM
Repeat
S
M
T
W
T
F
S
Message style
StyleBreathing
S16 — Bloom Block creator
9:41● ●●
N

Nam

Plus member · since May 2026
23
Streak
47
Blooms
31h
Saved
Plus is unlocked
Garden, widgets, Live Activity, Bloom Now — all yours.
My flower›
Daily goal60 min ›
Bloom Blocks3 ›
Daily Rot apps5 ›
Notifications›
Subscription›
About›
Today
Garden
Me
S17 — Settings · Me tab
9:41● ●●

She needs Screen Time access.

Without it, she can't grow. It's how she knows when you're scrolling.
BloomScroll never sees which apps you use. Apple makes sure of that.
Allow Screen Time
Maybe later
S18 — Pre-permission · Screen Time
9:41● ●●
Home Screen widgets
42/60
Bedtime in 3h
Small
158×158
Bloom Time
2:14
Next: Bedtime · 3h
23 days
42m
Rot used
2:14
Bloom
3
Blocks
S19 — Widgets · S/M/L
11:14● ●●
During an active Bloom Block
Dynamic Island · Compact
🌹 01:14
Dynamic Island · Expanded
Bedtime Bloom
1h 14m
Lock Screen Live Activity
Bedtime Bloom
Don't scroll. Watch her.
Ends in 1h 14m
S20 — Live Activity